#115 - Amazon Tech Landscape, Panic Among Sellers, and more
No sellers or brands are selling on Amazon without using tools. Amazon’s own Seller Central acts as a starting place, but they typically use other tools to augment or replace its functionality. Crucially, they rarely use just one despite there being some all-in-one tools. Instead, sellers use a stack of software tools that handle separate business areas.
Amazon has been at war with unscrupulous actors and a new contender just entered the battlefield. An examination of various sites reveals the presence of AI-generated reviews. These reviews consistently incorporate the statement “As an AI language model,” a frequently encountered response generated by OpenAI’s ChatGPT, accompanied by generic descriptions of the respective products.
Remember that glitch on Amazon last week in which it informed sellers they had to re-verify their accounts even though they already had? A new glitch that cropped up on Thursday sent sellers into absolute panic.
Good to Know
Over 60% of sales on Amazon were from independent sellers in 2022, and independent sellers in the US sold over 4.1 billion products and exported over 260 million products, Amazon revealed in a new report on Tuesday.
The company’s annual U.S. Small Business Empowerment Report, issued Tuesday (May 23), shows that 60% of sales on Amazon’s stores come from independent sellers, most of which are small and medium-sized businesses (SMBs).
According to the report, more than 60% of sales in Amazon’s store are from independent sellers, which the company said are mostly small and medium-sized businesses. An Amazon representative told NJBIZ that nearly 2 million independent sellers worldwide sell in Amazon’s store.
Sellers who built tools using Amazon’s legacy MWS API program to interface with the marketplace have until August 31st to adapt to the discontinuation of the program to avoid disruption to their business automation.
An Amazon Seller Report 2022 launched by financial technology company Payoneer and e-commerce analytics platform SellerApp has reported marketing and supply chain-related issues among “India’s main weakness in cross-border trade”.
Sales of counterfeit and stolen goods have long plagued e-commerce retailers. A new verification process under the recent Integrity, Notification, and Fairness in Online Retail Marketplaces for Consumers Act (Inform Consumers Act) aims to help protect small businesses from sellers of counterfeit and stolen goods while also adding transparency to marketplaces.
Twelve years ago, after weeks of public saber-rattling and secret negotiations, then-Gov. Jerry Brown announced a deal to settle a high-stakes feud between online retailing behemoth Amazon and retail stores, particularly Walmart, over taxation.
This year, Amazon has been ramping up efforts to crack down on the sale of counterfeits on its marketplace. Most recently, the tech company filed a joint lawsuit with camera maker Canon against 29 companies who tried to promote, market, and sell camera batteries and chargers on Amazon.
Third-party sellers on the Shein platform will gain access to the millions of Gen Z customers who use its apps to shop for low-price fashion merchandise. Shein’s app consistently ranks among the most downloaded from Apple and Google.
Amazon often touts how its marketplace is good for small businesses, and last year, it launched new features to help them stand out. Now Amazon is testing a “Small Business” search filter to help shoppers isolate their search results to products offered by small businesses.
The rise of artificial intelligence has a new threat lurking in the shadows. Now, they're targeting Amazon customers. The bad news is that the scams are only expected to get worse. The good news is that there are still things you can do to prevent wasting your money.
Shein or Temu hold both the No. 1 and No. 2 slot in ten countries. In 25 of the 50 largest countries by GDP, either Shein or Temu are the most-downloaded shopping apps. One of the two is at least in the Top 10 in 10 more countries. Shein and Temu differ in their supply chain, category focus, and brand recognition. But they both represent the made, sold, and marketed by China iteration of commerce.
Tips and Tricks
Reviews are a fundamental part of buying on Amazon. They have also been one of the areas that have changed the most over the last decade. As Amazon continues to mature as a marketplace, it has become very sensitive to review manipulation. Using outdated tactics can trigger Amazon to remove most, if not all, of your listings.
A good metric all Amazon sellers should know if they’re running Amazon PPC campaigns is their TACoS (total advertising cost of sale.) In this article, we’ll go over what Amazon TACoS is, what a good TACoS is, the differences between ACoS and TACoS, and more.
Selling on Amazon has become a popular way for individuals and businesses to reach a wider audience and increase their sales. With over 300 million active users, Amazon is one of the largest online marketplaces in the world. Whether you’re a small business owner or an individual looking to sell your products, Amazon provides a platform to reach a vast number of potential customers.
Alibaba and Aliexpress are two of the most popular online marketplaces worldwide, offering millions of products to businesses and consumers. While the same company — Alibaba Group — owns both marketplaces, they serve different markets and business models.
Selling products on Amazon and getting them listed on the front page involves a combination of strategies and skills. At the same time, a definitive formula for achieving front-page placement is also essential for the key considerations to maximize your profitability.
It’s difficult enough to make it as an ecommerce seller on the Amazon Marketplace when you know what you’re doing; it’s a competitive platform. But if you don’t have a firm grasp on how to set yourself apart from other sellers, finding success on Amazon Marketplace can be quite challenging.
Direct-to-consumer ecommerce websites have become a must-have for most successful brands, but many find their brand sites reach a saturation point and sales level off. Having a presence on Amazon is a great way to supplement sales, but selling on Amazon is different than selling on your own website. Why?
Junglr’s Elizabeth Greene joins Michael to discuss account practices for Amazon ASIN accounts, and how those practices differ based on account size. They share their thoughts on different activities that scale, campaign structure, how to focus your optimization efforts, and more.
In this podcast episode, I'll be sharing a personal story on how I built and walked away from a $1.7 Million Dollar business. This was a wake-up call and forced me to re-focus my business goals and build the business that I truly enjoyed.
You’ve found the podcast that will help you unlock the secrets of turning part-time hours into a full-time income via Amazon FBA. Hosted by Stephen and Rebecca Smotherman, this podcast will include conversations about profitable Amazon reseller strategies, proven steps to growing your business, and how to actually make more money on Amazon while spending less time doing it.