If in doubt, check our Absolutely-No-Spam Policy. Unsubscribe anytime.

#168 - Amazon’s dominance disrupted by ChatGPT, How to Sell Amazon Products on Instagram, and more

Amazon employee
Hey there, Amazon entrepreneurs! Issue #168 is here, and it's packed with the latest insights to power your business forward. We know the marketplace never sleeps, and staying ahead means staying informed. This month, expect sharp tips on grabbing customer attention, navigating new trends, and fine-tuning your operations for maximum impact. Whether you're pushing for increased sales or exploring fresh strategies, our goal is to equip you with the tools you need to succeed. Let’s dive into this month’s must-know updates and get ready to make your mark!

Hot News

The summer sales calendar now revolves around Amazon’s anchor, with most major U.S. retailers scheduling competing events within days of Prime Day’s expanded four-day window. Amazon’s decision to double Prime Day from two to four days (July 8-11, 2025) has triggered an industry-wide response, transforming mid-July into a mandatory shopping season. The expanded event forces competitors into an escalating arms race for summer shoppers, with each retailer under increased pressure to stake out their territory in the same compressed timeframe.

marketplacepulse.com

Scot Wingo knows a thing or two about e-commerce disruption. A dozen years ago, the longtime entrepreneur rode an earlier online shopping boom to an IPO for one of his previous software companies, ChannelAdvisor. Now, he’s onto another e-commerce bet for the AI age after spending much of the past decade launching and running an on-demand car service business. His new company, ReFiBuy (an abbreviation of research, find, buy), aims to build software that helps consumer brands and retailers navigate a new online world where AI shopping agents make purchases as frequently as human customers do.

fortune.com

Harness Instagram’s Visual Appeal: Utilize high-quality images and engaging video content to capture attention and promote your Amazon products effectively. Optimize Your Profile: Create a business account, use a relevant profile picture, and craft a concise bio with your Amazon store link to enhance discoverability. Engage Your Audience: Foster relationships by responding to comments, sharing user-generated content, and creating interactive posts like polls and Q&As.

smallbiztrends.com


Good to Know

Ahead of Amazon’s annual Prime Day sales event, Chinese sellers are already walking a tightrope as they try to strike a balance between staying competitive and adjusting to Washington’s tariffs. Gloria Gu, an Amazon seller based in Zhejiang province, said her outlook for this year’s summer event – extended this year to a record four days, July 8-11 – was “not optimistic”.

unionrayo.com

Amazon, the tech and online retail juggernaut, is expanding its physical footprint, with a little help from Pennsylvania taxpayers. "Amazon plans to spend $20 billion to build two data centers in Pennsylvania, a move that state officials say will generate thousands of jobs over the next decade and stoke considerable economic activity," wrote Stephen Caruso and Kate Huangpu of Spotlight PA, an independent media outlet.

reason.com

This newsletter recently chronicled Nike’s begrudging return to Amazon. And Nintendo just pulled its new Switch 2 from Amazon over the platform’s poor management of resold or knockoff products. But for a supplement brand like AG1 , it’s an even bigger problem, as The Information reports. AG1, formerly Athletic Greens, is the bellwether of the green supplement powder category. And it’s never sold on Amazon. Until it did.

adexchanger.com

Ahead of Amazon’s annual Prime Day sales event, Chinese sellers are already walking a tightrope as they try to strike a balance between staying competitive and adjusting to Washington’s tariffs. Gloria Gu, an Amazon seller based in Zhejiang province, said her outlook for this year’s summer event – extended this year to a record four days, July 8-11 – was “not optimistic”.

scmp.com


Tips and Tricks

Keepa and Edge Shopping both help track Amazon prices, but cater to different needs. Keepa excels with detailed price history and seller tools on Amazon, while Edge Shopping offers broader marketplace support, coupons, and cashback without needing an extension. If you’re focused on Amazon deals with data depth, Keepa is ideal; for a wider shopping assistant, Edge wins.

techpp.com

With 2.8 billion visits in May 2025, Amazon is a mine of valuable consumer data. Today you're going to see exactly how to find trending products that haven't gone mainstream yet. Specifically, we're going to show you how to identify trending products on Amazon that fit your target audience, have excellent profit margins, show promising future demand, and align with your brand.

explodingtopics.com

In 2025, succeeding on Amazon requires more than just uploading a product and hoping for the best. With millions of listings and increasing competition, visibility is everything. That’s where Amazon SEO services come into play. These services are designed to boost your rankings on Amazon search results, attract more buyers, and drive higher conversions.

vocal.media

A common concern among clients is how to improve their best seller ranking (BSR) for specific products. BSR is a ranking of products in every product category and subcategory on Amazon, calculated by sales volume. If you are curious about where your products that you are selling rank or where products that you are shopping for rank, you can find that on the product page.

jumpfly.com

If you’ve ever felt like you were duped by overpaying for something that was advertised as a “great deal,” you’re in the right place. It’s easy to get caught up in frenzied online shopping holidays like the upcoming Prime Day sale, with competition from Best Buy, Target, and Walmart— especially when these retailers sometimes sneak price hikes before major “sales” or deceive shoppers with tricks to spend more than you intended to.

lifehacker.com

Access to a Vast Marketplace: Starting an Amazon business gives entrepreneurs the opportunity to reach millions of potential customers globally without needing a physical storefront. Leveraging Amazon’s Infrastructure: By utilizing Amazon’s logistics and customer service, businesses can streamline operations and focus more on product development and marketing. Types of Amazon Startups: Various business models such as private labeling, retail arbitrage, and selling handmade goods provide diverse opportunities for entrepreneurs to succeed.

smallbiztrends.com

Selling on Amazon can be highly competitive, but the right tools can make all the difference. From product research and keyword optimization to inventory management and pricing strategies, Amazon seller tools help streamline your workflow and increase profitability. In this article, we explore the best tools that every Amazon seller should consider to stay ahead in 2025.

techbullion.com


Podcasts

Amazon Sellers—Prime Day is getting longer, but your margins are getting tighter. I'm breaking down the major shifts every seller needs to know. Amazon is pushing 96 hours of Prime Day madness with celeb deals and AI curation, but many sellers are sitting it out to protect pre-tariff inventory.

entrepreneuradventure.podbean.com