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Monthly Roundup for Amazon Sellers - March 2019

The Enormous Numbers Behind Amazon’s Market Reach - Amazon has come to resemble a conglomerate, with a growing presence in multiple markets.

These stats show how truly massive Amazon is becoming - A new research note from Wells Fargo covering Amazon and the world of retail has put forth several head-reeling statistics.

Most Amazon Brands Are Duds, Not Disrupters, Study Finds - Turns out most Amazon-branded goods are flops that don’t threaten other businesses at all.

Amazon is aggressively blocking ads for unprofitable products as part of a plan to bolster its bottom line - The change poses a challenge for Amazon because its ad business is very lucrative and growing rapidly.

Three Ways Amazon Has Rewritten The Laws Of Marketing - by Chief Growth Officer for Web Talent Marketing, overseeing the agency's growth in PPC, SEO & Content Marketing in North America.

With private brands, Amazon plays the long game - Amazon is staking a claim in merchandising both commodities and specialties, with its own private and exclusive brands.

89% Of Consumers Are More Likely To Buy Products From Amazon Than Other E-Commerce Sites: Study - Here are four key findings that brands need to consider in their channel sales strategy.

Amazon Using House Brand Pop Ups To Undercut Branded Products - The Amazon pop-up that took over much of a product page, forcing customers to either click through to the lower-cost Amazon products or dismiss them before continuing to shop.

Podcast - Huge Update For Amazon Sellers - Did you know that there have been three significant updates from Amazon recently?

Amazon Updates

Amazon Lifts Price Parity Provisions for Third-Party Merchants - The decision could open the door for more established brands to begin selling on Amazon's marketplace.

Amazon Seeks More Sellers for Subscribe & Save Program - The program offers consumers discounts and free shipping if they sign up to receive regular deliveries of particular items.

Amazon Pay inks Worldpay integration as it branches out in the wider world of e-commerce - This also could allow Amazon, to layer on further services into the mix for merchants, which could potentially include netting third-party merchants into its popular Amazon Prime subscription scheme for free shipping and more.

A ‘cutthroat market’: Amazon wants to reach lower-income customers - Amazon has also rolled out other product features like a bargain section on its site, and opportunities to top up Amazon accounts using cash at retail store hubs.

Tips & Guides

“The Amazon marketplace is based off an algorithm so you should score as high as possible in every area on Amazon”

Selling On Amazon: 10 Things To Consider In Order To Make The Most Of Your Efforts - 10 Young Entrepreneur Council members explained what to consider when starting or expanding sales on Amazon.

How to sell with Amazon Subscribe & Save - Subscription model is particularly useful in marketing brands.

How Small Businesses Can Master The Art Of Selling On Amazon - How many small businesses are benefiting from Amazon sales?

How To Use Keywords For Better Conversions on Amazon - In this article, we will examine the role keywords in conversions, and how to effectively use keywords in your Amazon listing to drive more sales.