#30 - Amazon GMV in 2019. Little-Known Marketing Tool. Busting Myths.
Hot News
In 2019, sellers on the Amazon marketplace sold $200 billion worth of products, and as a retailer, Amazon’s sales were $135 billion. For a total Amazon gross merchandise volume of $335 billion, Marketplace Pulse estimates based on Amazon disclosures.
marketplacepulse.com
Amazon Could Be Vulnerable To Competition, And This Is How
There is new data that indicates a substantial number of good customers of Amazon are not happy. But from a survey by a supply chain software company, you will learn how Amazon solves it.
forbes.com
Brands Are Using This Little-Known Amazon Marketing Tool To Drive Free Traffic
In October last year, Amazon quietly launched ‘Posts’ - a marketing tool available to Amazon vendors and sellers who are Brand-Registered only. What the secret of success and when regular sellers will able to use it?
forbes.com
Good to Know
Everyone knows Amazon, or thinks they do. But most shoppers and even retailers misunderstand how this gargantuan marketplace really works. We deconstruct 8 common fallacies.
snewsnet.com
Amazon Scam Tricks Customers Into Handing Over Their Personal Details
Amazon customers are alerted regarding fancy brand-new scam where targets are fooled into handing over their personal details as well as money.
theunionjournal.com
Hundreds of Amazon Sellers Switched from Alibaba to Noviland
Noviland is a US-based sourcing & purchasing solution that mitigates all the risks and painpoints that come with Alibaba
noviland.com - [SPONSOR]
Amazon Choice Label is Being 'Gamed to Promote Poor Products'
Amazon does not actively select the products it declares its choice: the company instead automatically bestows the commendation on products that match an undisclosed set of criteria including good reviews, low price and fast shipping.
theguardian.com
Amazon Is Replacing Product Suggestions With Ads
As Amazon improves its advertising technology and overall ad spend increases, brands are placing their products where customers previously looked for suggested products.
marketplacepulse.com
Rising Costs of Amazon Marketing Necessitate Revised Strategies
The above scenario sounds like third-party seller bliss, but there’s trouble in paradise.
mytotalretail.com
Fake Brands explode on Amazon all Selling the Same Products
What do the brands ‘tinkertonk’, ‘Yahead’, ‘PrimeMatik’, ‘HomeDesign’, ‘Blinky’, ‘Rottner’, and ‘Popamazing’ have in common? They’re all fake brands.
tamebay.com
Amazon’s Judging of IP Claims Questioned in Seller Lawsuits (2)
“Amazon, with its size, now substitutes for government in a lot of what it does,” said Rebecca Tushnet, a First Amendment and copyright law professor at Harvard University.
bloomberglaw.com
Road to Ten Million Sellers on Amazon India
On a recent trip to India, Jeff Bezos, CEO at Amazon, talked about the company’s plans to bring more than 10 million micro, small, and medium-sized businesses online by 2025.
marketplacepulse.com
Would You Write a 5-Star Amazon Review in Return for a $20 Bribe?
"Amazon is very clear about the product reviews on its site — they’re not allowed to be rigged or bogus. But that doesn’t stop some merchants from trying.
havasunews.com
Amazon Advertising Drives Higher Returns For Retail Brands Than Facebook Or Google
A new report from Feedvisor of more than 1,000 U.S. brands shows an increased uptake of Amazon advertising amongst the cohort: 73% of respondents now advertise on Amazon, up from 57% last year.
forbes.com
15,000 American Sellers on Amazon Exceeded $1 Million
The figure includes businesses selling on Amazon.com in the U.S., as well as those selling on the international marketplaces.
marketplacepulse.com
Tips and Tricks
What do you need to know about the Buy Box, and how do you guarantee that your products and listings secure a spot within it? We’ve got the answers to all of your questions.
junglescout.com
Four Strategies Digitally Native Brands Can Use To Outsmart Amazon
Amazon may be the most widely recognized 800-pound gorilla in the e-commerce space, but when it comes to building strong customer relationships - digitally native brands have the upper hand.
forbes.com
Tips on How to Take Your Amazon FBA to the Next Level
This article presents all you need to know about taking your FBA to the level you crave for.
theleader.info
Direct-to-Consumer Brands on Amazon: Pros, Cons & How to Sell Successfully
We’ve sourced insights from DTC companies selling successfully on Amazon — like food brands Justin’s and Country Archer — and explore the limitations of DTC, the benefits of having a presence on Amazon, and what brands need to know in order to stay ahead of their competition.
junglescout.com
How Sellers Can Bridge the Digital Divide With Buyers
Digital business buyers are a demanding lot with big expectations, but many B2B sellers are still struggling to meet those expectations, says Mary Shea, principal analyst covering B2B marketing at Forrester Research Inc.
digitalcommerce360.com
This List of Amazon Programs and Features Can Help You Grow and Manage Your Business
Amazon has a number of features and tricks up its sleeve that you may not know about.
rachelrofe.com
Podcasts
With your host Andrew Youderian of eCommerceFuel and Greg Mercer of JungleScout
ecommercefuel.com
Should I Create A NEW Product Or Build Brand First? – Ask Scott #245
Are you fired up and ready to put in the work required to take your ecommerce business to the next level of growth? What is the one thing that is holding your business back from succeeding? If you need some helpful tips and insights, look no further!
theamazingseller.com